Recently CCB revealed the list of “the Best 100 Customer Managers” for the third year. Selected from more than 25,000 corporate customer managers throughout the bank, the winners are awarded by the headquarters.

As the bridge between the bank and customers, customer managers are playing an increasingly important role in the operation and management of modern commercial banks. As customers have increasing demands and stronger awareness of finance, customer managers play an especially critical part. Building a team of customer managers not only ensures the delivery of tailored and comprehensive financial services but also helps make the bank reach closer to the market and customers.

Over the years, CCB has forged a fairly strong team of customer managers who are the marketing “backbone” of the bank. These managers provide local customers with comprehensive financial services and under the leadership of the headquarters also offer modern financial services to the bank’s key regional, national or even global customers. The customer managers are well positioned to use the resources of CCB to tap the maximum value of customers, consolidate the relations with customers and raise the bank’s market competitiveness.

According to a CCB officer, to build a well-organized and qualified team of customer managers with sufficient number so as to increase the bank’s competitiveness in corporate and personal business and realize its development goals, CCB has formulated the Plan of Building the Team of Corporate Customer Managers and the Plan of Building the Team of Individual Customer Managers. CCB will develop strict qualification requirements, well define capacity standards, improve the capacity building mechanism and build a well-organized team of corporate customer managers with strong marketing, service, risk control and product innovation capacities by 2007.