CCB Develops E-banking Services in a Sustaining, Fast and Sound Manner Number of clients exceeded 20 million...
Published time: 2005-05-23
CCB Develops E-banking Services in a Sustaining, Fast and Sound Manner Number of clients exceeded 20 million and transaction amount overran RMB 2470 billion By the end of this April, the number of E-banking clients of China Construction Bank (CCB) has exceeded 20.09 million, an increase of 4.90 clients or 100% compared to the same period of last year. The number of transaction has reached 92.27 million, up 94% in a year-on-year increase. The transaction volume has amounted to RMB 2478.7 billion, a rise of 121% over the previous year. The number of call at 95533 call center has reached 5.04 million. This achievement cannot be isolated from CCB business development strategy that is carried out throughout the whole bank. The development strategy is to take E-banking services as a sustainable and strategic major task to strengthen the marketing and promotion and accelerate its growth so that E-banking services can be developed in a fast and sound manner. Related data show that the increased customers of CCB E-banking per day have reached 50,000, with the transaction number of 875,000 per day and trade volume of RMB 35.2 billion per day. So we can see that the client number, transaction number, trade volume and customer service enjoys a great growth. And among all E-banking services, the increase of Call Center and personal online banking clients is the number one, the transaction number of VIP services system and mobile phone banking scores an outstanding achievement, and the trade volume of mobile phone banking and personal online banking enjoys a substantial growth. In the next step, CCB will continue to implement E-banking development strategy to extend E-channel in a fast way, expand E-banking business scale and increase the clients number and trade volume of E-banking services, so that CCB can make multi-function E-channel development come true and make E-banking services become a major means of daily life. Major tasks of the next step are: first, to improve the E-banking application capability, to carry out business segmentation program in an active way, and to facilitate the transformation of CCB outlets. Second, to strengthen the cooperation between different departments and to provide customized and integrated solutions for clients by means of tie-in sale of traditional banking products and E-banking services. Third, to establish brand awareness, to launch E-banking brand products and characteristic services, to accelerate channel integration program and the establishment of customer service center, and to take great efforts in developing mobile phone banking services. Fourth, to explore online merchants, to strengthen the cooperation with national network companies and online merchants, and to expand online payment services. Fifth, to improve services, to build up service-tracking system, to increase the service quality of E-banking, and to shorten the cycle of customer response. CCB will do its best to introduce its services before sale, explain its services during sale and track its services after sale. Sixth, to improve risk management, to use advanced technologies, to promote business sound development, and to ensure the security of clients capital. |